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Welcome to Allegra in Rolling Meadows, IL
Your one-stop resource for Marketing, Print
and Mail services

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Allegra Marketing, Print & Mail of Rolling Meadows is Marketing Central certified. That means we can help you plan a multichannel marketing campaign that includes mailing, social networking, PURLs, and much more. Allegra will be with you from planning through execution to analysis--a single partner for the entire process. Enjoy these free white papers on marketing, and contact us when you want to discuss your next marketing campaign.

Download our free marketing guides with proven solutions for a comprehensive marketing program.

Direct Mail Essentials: How to Improve Your Response and Generate More Business
By Ruth P. Stevens
Direct mail is one of the most productive marketing communications vehicles in the world. It allows infinite variety of formats and messages; you can find mailing lists in almost any consumer or business category; and it's a personal, powerful medium that is ideal for persuasive selling.
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Cross-Media Marketing: How New Media Choices are Revolutionizing Marketing for Small Businesses
Today's small business owners and managers have a universal challenge when it comes to marketing their business: With all of the new media choices available, how do I know which ones will effectively attract, maintain and enhance customer relationships?
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Web Marketing: 5 Ways to Maximize Your Online Strategies
For many people today, the Internet has become the primary tool to not only research a product or service, but also to request more information or place an order. As a results, a website is perhaps your single most important marketing vehicle.
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5 Marketing Must-Haves - For Today's Small and Mid-Sized Business
By Ruth P. Stevens
Making decisions about marketing investments can be frustrating, because there are so many options available. Which marketing tools are most important? What tactics will give you the most bang for the buck?
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How to Improve Marketing Program Efficiency in Challenging Times
By Bob Milroy
The current, tough business climate is no time to stop or curtail your marketing. It's long been proven that those who are the most active in down times are rewarded with greater market share. Now more than ever, it's essential to be a strategic marketer and make every dollar count.
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Sales Recovery: How to Win (and Keep) Today's Careful Customer
By Kate Dunn and Mike Chiricuzio
Have things really changed? The correct and short answer is "yes." This should come as no surprise to any of us. The very nature of commerce across industries has evolved over the past decade, and the more recent economic upheaval also has made its mark...churning out a new breed of buyers. When you blend a diminishing pool of human resources and shrinking budgets with heightened competition and market uncertainty, the result is a broad-based shift in organizational attitudes about spending.
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